I started my career in communications and public relations, where I learned the power of storytelling, audience connection, and building trust. I later transitioned into luxury…
The McKinsey research on B2B growth is a strong validation of something top performing field marketers have known for years: events are not being replaced by…
A reading list for the event leaders, event marketers, and GTM teams Before I was building global B2B event programs for tech companies, I was working…
London continues to set the global standard for how cities blend business and hospitality, and for B2B event leaders, it offers a uniquely powerful environment to…
Honoring a Legacy Through Community & Purpose First Tracks and Brunch event with the Live Like Sam Foundation at Park City Mountain Resort was a beautiful…
Storytelling for Fans: The Future of Audience Engagement 📍 Adobe House at Sundance | Park City One of the standout sessions I attended at Sundance was…
Happy New Year! As we move into 2026, events are being redefined not by scale alone, but by intentionality, trust, and measurable impact. Today’s attendees are…
It’s been an action-packed season on the slopes in Deer Valley, Park City – the heart of Utah’s ski and snow sports scene – with brand…
The Sundance Film Festival in Park City, Utah, is always a thrill. The entire town is buzzing with excitement for the films, networking events and after-parties.…
As May is mental health awareness month it brings to mind how often people have asked me over the course of my career “How do you…